Hurzhyi, Nataliia, Yaroslava Popliuiko, Svitlana Vasylyuk-Zaitseva, and Dmytro Kobets. “Harnessing Neuromarketing Techniques to Enhance Brand Engagement”. Futurity of Social Sciences 1, no. 4 (December 20, 2023): 4–37. Accessed August 25, 2026. https://futurity-social.com/index.php/journal/article/view/16.